Watch the following debate and think about it from these different angles:

• Binary Oppositions
• Post Structuralism  - without an audience there is no meaning to a text. The audience determines the meaning of the text.
• Structuralism   - there is"Study of text as a whole and the kinds of interrelationships/contrasts that the system builds into itself to give it meaning. Contrasts are often times highlighted by calling attention to their basic oppositional/binary structure. For instance in a newspaper the idea of front/back: front page/ back page/ important, less important. More interesting might be news/ads. But could also be very basic categories of cultural experience (although there could always be an argument about "who’s" cultural experience): up/down, culture/nature, male/female.